3 labelled cosmetic adverts

cosmetic mood board

In my mood board most of the colour schemes are similar as they have mostly used light colours including pinks, blues and reds, all of these colours show that it is a women's perfume because they are more feminine colours, the way the advert is set out are roughly all similar as they have usually used medium close ups of the main model and a close up shot or a bigger image of the perfume bottle to show what they are selling, some of these magazines are plain due to the perfume but some have lots of things happening in the advert for example the beyonce pulse advert has electric lights going through trying to show that the perfume is powerful, these adverts are mostly similar because of the way the advert is set out and the sort of colours they are using to make it stand out and to show who the target audience is. 

unit 7a